News

March 18th, 2008 - ESPN
We are in the middle of the process of designing a new brand typeface for ESPN. The font is called Playoff and will be finished by May. To see it in action, check out Sportscenter this summer.

February 15th, 2008 - EL PLAY
We are hard at work editing the documentary ‘El Play’ about a young Dominican baseball player. The film should be done just in time for baseball season. What is a graphic designer doing making a documentary? It’s about culture baby!

January 15th, 2008 - NICE WORDS ABOUT US
“As Lehman Scholars, we visited graphic design studios, museums, and colleges, all which gave us a vast perspective of the design industry. My particular favorite trip was to Cubanica, a graphic design firm in Manhattan.

At the time, Pablo Medina, who runs Cubanica, was working on a project designing and painting a skateboard back. After our workshop, I was so inspired by his ideas that the next week, I bought, designed, and painted a skateboard for my best friend’s birthday! It was the most personal and creative gift I had ever given!”
-Nina Azzarello

Former Lehman Scholar and currently a first year student at FIT majoring in Fashion Design. Cubanica made such an impression on Nina that she is considering changing her major to Graphic Design.

Detail of Zoo York Skateboard designed by Cubanica, along with type on the back of a bus in Dakar